The Ripple Effect

“I alone cannot change the world, but I can cast a stone across the waters to create many ripples” – Mother Teresa.

We post and blog and talk a lot about “gut health” It’s the reason we make, eat and sell fermented food. Every week there is a different post about a different health benefit or way to enjoy our ferments. Sometimes we feel that our voice or posts go unnoticed and then other times, wonderful things happen.


Customers share success stories with us about either their gut health or that of a loved one. We learn that our continuous message has gotten through to them and that it probably doesn’t stop there.


They most likely share their story with their circle and explain what they have learned.  The sharing may seem small but it’s creating a positive ripple effect. To us it’s considered a success if even just one of them will then learn the importance of gut health, too.


We started our business out of general excitement for our products. A changed lifestyle brought hope and freedom to our own families and now it was time to share. We just wanted to spread the word! We didn’t have a plan, just a general eagerness to start the ripple effect. We do believe it has finally begun.


So, the next time you feel that something as simple as sharing a good piece of advice doesn’t make an impact on the greater good, think again. We are all capable of that ripple, let’s keep it going.


Just Shut Up and Try It 😉


PS: Dear Valued Customers…FREE SHIPPING (for gut health) on all orders of $40 or more.

Leave a comment

Please note, comments must be approved before they are published